Thursday, July 15, 2010

Photon -Smoking hot



I am amazed...Dont people approve creative designs any more ? I recently started using Photon Plus and I was amazed to see hidden suggestions in the Photon screen...
Is the Indian Tobacco Company a covert partner behind the blazing speeds ?

4 comments:

  1. er... what exactly did you see in the ad that makes you say that??

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  2. are you not able to see the suggestive cigarette stick ?

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  3. r u kiddin me?? r u really this naive? in an era where smokers are roaming the streets, providing more direct visuals than this 'subliminal' message, u really think someone as socially sensitive as Tata would purposely do some cheap theatrics like this? Tata's have a legend of over a hundred years of working tirelessly for the betterment of the society. Don't even dream that they'll ever do anything this cheap to acquire a few more pennies!!

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  4. I cant believe that you think that i have suggested that TATA is promoting smoking! Boy!

    This is a blog for my views on ads and creatives and my post is a comment on the creative. Even you cannot deny the unmistakeable cigarette stick. Every one knows its a mistake and my blog is a satirical comment on it.

    Just imagine, such a huge company like TATA would have so poor quality control in its marketing department. You cannot imagine the kind of propaganda this can lead to especially since the company behind the creative is TATA.

    Talking about mistakes on creatives, there was another one where the Indian Railways depicted Delhi as a part of Pakistan ( in a national daily) on a map which was obviously not to scale. Then there was another one where Haagen Dazs put up an ad in Delhi which was interpreted as saying that only "international passport holders allowed in the premises" where as the idea was that the ambiance was an international one...

    You get emotional pretty quickly!

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